Substacks recommended by The Workflow

Recommended by The Workflow

Where AI meets culture, curiosity, judgment, and the act of making. Strange questions, real experiments, and robots occasionally earning their keep.

Full-Funnel B2B Marketing

By Andrei Zinkevich

Every Friday we share practical insights about ABM, demand generation, full-funnel marketing and cover how to fix a broken B2B playbook to help you drive revenue and become a better B2B marketer.

Our favorite for ABM and sales & marketing alignment tactics.

- The Workflow

GTM Engineer School

By Jared & Matteo

Join 4500+ B2B modern operators from Miro, Atlassian, SurveyMonkey, Airbyte, Google, Slack, and more learning the latest AI workflows and tools in GTM.

A great place to learn everything about GTM engineering.

- The Workflow

Outbound Alchemist's Substack

By Nadja x Vuk

Welcome to our lab: where we break down GTM playbooks, share founder stories, and show what it's really like building tools that put power back in operators' hands.

The GTM Engineering Newsletter

By Alex Lindahl

GTM operators skill up on AI & GTM Engineering here. A weekly newsletter on how to build the systems, guides, what the best teams are doing, and what's happening at the frontier in GTM. Written by one of the 1st GTM Engineers at Clay.

Founding GTM Engineer at Clay. This should be enough to set expectations.

- The Workflow

The Genesys

By Matteo Tittarelli

Learn one Claude Code skills every week. And moar.

Matteo is the best when it comes to product marketing, content engineering & GTM engineering.

- The Workflow